What is Outfitters ?
Outfitters is a Pakistani clothing brand that offers a range of clothing, footwear, and accessories for men, women, and children. The brand was founded in 2003 and has since become one of the most popular and successful clothing brands in Pakistan.
Outfitters’ collection of clothing includes a wide range of styles, from casual to formal wear. The brand is known for its trendy and modern designs, which are inspired by international fashion trends and tailored to local tastes.
The brand’s women’s collection includes ready-to-wear clothing such as tops, dresses, and trousers, as well as accessories such as handbags and jewelry. The men’s collection includes formal and casual wear, such as shirts, t-shirts, and jeans, while the kids’ collection includes clothing for girls and boys of all ages.
In addition to its clothing collection, Outfitters also offers a range of footwear and accessories, such as shoes, bags, and belts.
Outfitters has a strong commitment to sustainability and ethical fashion practices. The brand uses eco-friendly materials and production methods to minimize its impact on the environment, and works with local artisans and craftsmen to support the local economy and preserve traditional techniques.
Overall, Outfitters is a reputable Pakistani clothing brand that offers stylish and modern clothing, footwear, and accessories for men, women, and children. The brand’s commitment to sustainability and ethical fashion, as well as its focus on quality and design, has made it a popular choice among fashion-conscious individuals in Pakistan and beyond.
In addition to its core clothing line, Outfitters has also launched several sub-brands to cater to different segments of the market. These include:
Ethnic by Outfitters: This brand offers traditional and ethnic wear for women, including kurtas, shalwar kameez, and dupattas.
Bang by Outfitters: This brand offers trendy and fashionable clothing for young women, including dresses, tops, and skirts.
Outfitters Junior: This brand offers clothing for kids of all ages, including newborns, infants, toddlers, and young children.
Outfitters has also expanded its business beyond Pakistan, with stores in the UAE, UK, and Malaysia. The brand has received several awards for its innovative designs and business practices, including the Best Brand of the Year award at the Pakistan Retail Forum in 2016 and the Environment Excellence Award in 2019.
Outfitters has a strong online presence, with a user-friendly website and mobile app that allows customers to browse and shop the brand’s collections from anywhere in the world. The brand also offers a loyalty program, where customers can earn points for their purchases and redeem them for discounts on future purchases.
Overall, Outfitters is a dynamic and innovative Pakistani clothing brand that offers a wide range of stylish and affordable clothing, footwear, and accessories for men, women, and children. The brand’s commitment to sustainability, ethical fashion practices, and customer satisfaction has made it a favorite among fashion-conscious individuals in Pakistan and beyond.